Tag Archives: Advances

Barry Eisler Turned Down $500,000 Deal to Indie Publish

In case you haven’t already heard the gossip, thriller writer Barry Eisler has turned down a $500,000 advance from a traditional publisher so that he can indie publish his next 2 books instead.  You can read his interview with J. A. Konrath about the reasons here.

In the end, it looks like it came down to having much more money and control in self-publishing that tipped the decision for him to go indie. He’ll be able to make a heck of a lot more revenue over ten years by indie publishing than in the deal he was offered. And he’ll be able to get the first book published now instead of having to wait until Spring 2012.

Dean Wesley Smith has a thoughtful analysis on the Eisler & Konrath interview on his website. Reading Eisler’s blog post, followed by Dean’s, will give one a great crash course on money matters in publishing.

Richard Curtis’ HOW TO BE YOUR OWN LITERARY AGENT

For this commentary, I’ll be referring to the 2003 revised version of HOW TO BE YOUR OWN LITERARY AGENT by Richard Curtis.   Curtis is a NYC literary agent who has run his own agency since the 1970s, and been in the publishing industry even longer than that.   He’s also got some experience as a published writer as well.

The main goal of the book is to encourage writers to be more educated about contracts, marketing, what agents do, and the publishing industry as a whole.   He encourages writers to find an agent, but wants them to be able to tell if the agent is doing a good job or not.  And also, he’s aware there are markets (such as small presses), where it may be next to impossible to find a good agent to represent a writer.  So this book tries to fill in a few of the knowledge gaps.

I found the Appendix “Is It a Good Deal?” invaluable.  Here he has a checklist, from an agent’s perspective, of what he considers  a “poor,” “fair,” or “good” deal from a NYC publisher.  Rights granted, advance amounts, royalty rates–it’s all listed.   I would want to double-check with other resources such as Publisher’s Marketplace for more recent data, but the appendix is a handy place to start.

I also found very helpful the chapters where he goes through a publishing contract from an agent’s perspective (i.e. what he looks for). In particular the chapters on “Negotiation,” “The Basic Deal,” “Warranties and Indemnities,” “Permissions,” “The Option Clause,” “Termination and Reversion of Rights,” and “Royalty Statements” made this a book I wanted to buy to put on my reference shelf. Even though much is changing in the publishing industry, some fundamental issues have not.

This book alone is not enough to understand all that goes into a publishing contract, I’d still need to hire a literary attorney or agent to read over any NYC publishing contract I encountered. But now I know what questions to ask and what major pitfalls to watch out for.

Also, throughout the book are tales about the foibles of the publishing industry, which I found fun to read since Curtis has decades of experience to share.

For an excerpt, I’ll share some words of encouragement he wanted to give to writers:

So you mustn’t be discouraged if your first book or books don’t take off into the wild blue yonder….few blockbusters are first books.  Rather, they are the culmination of years of dedication to craft, and a number of flops or indifferent successes….Do what you can to make your book succeed, but after you’ve done all you can, go back and write another, and another after that, and yet another after that.

The Unpredictability of Book Sales

While browsing at a bookstore on Sunday, I found a copy of Audrey Niffenegger’s HER FEARFUL SYMMETRY shoved carelessly between two picture books in the children’s section.   The sight of it got me thinking about how unpredictable book sales can be.

Just this past March, Niffenegger got an advance of $5 million for HER FEARFUL SYMMETRY (here’s the New York Times article on the sale).   Then I saw an article in late October by Kate Ward in Entertainment Weekly about “Bookselling Blues.” Here’s the quote:

Some books are outright flops, not to put too fine a point on it. Her Fearful Symmetry, Audrey Niffenegger’s follow-up to The Time Traveler‘s Wife, has sold only 38,823 copies; the new Mitch Albom book, Have a Little Faith, is at 148,974 copies. But despite numbers like these, the industry remains hopeful.

We won’t know until late January and February how book sales did this holiday season.  Sometimes a book starts off slow, then builds momentum, so perhaps HER FEARFUL SYMMETRY will follow that path.   I’ll be checking out the sales numbers for 2009 to find out how various big-name authors did.  How much effect will the recession have?

But it’s always disconcerting to realize that one can get a huge advance, such as the $8 million Charles Frazier got for his second novel, and then have the book do poorly in sales despite having a large marketing budget from a NYC publisher.  Sure, the money is nice (needs to be carefully invested though), but having a book undersell is no fun, especially when it’s time to try and sell the next manuscript.  These days bad Bookscan numbers follow an author around like a bad credit rating.

The Reality of Advances and Royalties

In case you missed it, author Lynn Viehl had the guts to post online her royalty statement for a book of hers that made the New York Times Bestseller list.   Go read her post “The Reality of a Times Bestseller” and look over the statement for a dose of reality about book sales.

A few days ago she was kind enough to post the second royalty statement so that people can track sales over time.

Another helpful source, though it is skewed towards the romance genre, is author Brenda Hiatt’s “Show Me the Money!” web page.  She’s been collecting advance and royalty data to share with Romance Writers of America members for ten years.